The Direct mail and coupon industry must look at adding in a mobile component to their strategy. Direct mail marketing and mobile marketing are a match made in heaven..as a value add ..by bringing a mobile marketing component to direct mail is now the most cost effective and highly successful add-on ever developed.
Direct mail is becoming more expensive and harder and harder to convert to sales and leads. By adding in a mobile component to your direct mail applications you are giving the end user another option to communicate with you and on their terms. Mobile is now the number one choice of communication for under 40 in the US.
The coupon industry is now embracing mobile as a very important piece of their marketing platforms. The Cell phone has turned the coupon industry on its head by now allowing the end user to take their valuable and most used coupons with them where ever they go.
You can send a coupon to your cell phone using mobile marketing for coupons. Direct marketers can now also send coupons directly to the cell phone from visiting a website. Coupons can be shared with friends via Facebook and Twitter.
Your direct mail is going out anyway..why not include a mobile/text component to your program..there has never been a more economical or highly targeted way to build a database, get leads, and track success. Off of your direct mail program the end user can get coupons, videos, promotional info, download your app, and most importantly become instantaneous communicators with you.
Contact us today at 914-788-1988 or email us at
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to ask about Mobile Keyword rentals and to learn more about how to work with us on your next direct mail program
Some of our print and direct mail clients include:
